Categories
Disney Creativity & Innovation book

Launch a cultural transformation in three simple steps

Declaration of Independence vision
Substitute the word “Company Culture” for the word “World”.

 

Wrote this to help a client envision what working with a Disney Business Advisor will look like…

 

Launch a holistic cultural transformation in three primary steps to ensure buy-in and unification.

 

Prelude from jeff:

  • VISION: To demonstrate & enlighten participants with the power of world-class cultural architecture
  • MISSION: To use 30 years Disney expertise to showcase what is self-evident & irrefutable
  • BRAND: To fill each participant with perpetual hope
  • CUSTOMER: Every single employee is important
  • (BONUS: Every session is packed with remarkable insight, energy, engagement, passion & fun)

 

1. Executive engagement

  • Executive & Senior Leaders
  • Two day agenda
  • 70/30 content focus (Disney/Yours)
  • Content: Leadership Chain of Excellence
  • Deliverables: Vision, architecture, accountability, unity, buy-in

 

2. Leadership engagement

  • All salaried leaders, including executive team
  • Two day agenda
  • 70/30 content focus (Disney/Yours)
  • Content: Leadership Chain of Excellence
  • Deliverables: Vision, architecture, accountability, unity, buy-in, tools

 

3. Front line engagement

  • All front line employees, including executive team
  • One day agenda (may require multiple days to reach all employees)
  • 30/70 content focus (Disney/Yours)
  • Content: Customers, Reputation, Improvement
  • Deliverables: Vision, architecture, accountability, tools, hope, pride

 

Specialty engagement (if needed)

  • Special Employee Group (Vendors, Contract Employees, Physicians, etc), plus executive team
  • Four-hour agenda commitment
  • 70/30 content focus (Disney/Yours)
  • Content: Leadership Chain of Excellence
  • Key Deliverables: Hope, unity, buy-in, vision, architecture, accountability, tools

 

Value-driven engagement fees:

 

Single-event engagement schedule (Leadership Retreat):

  • $33k One day engagement
  • $28k Half-day engagement

 

Multiple engagements schedule (Cultural Transformation):

  • $33k/day 1st Engagement (2 days = $66k)
  • $28k/day 2nd Engagement (2 days = $56k)
  • $26k 3rd Engagement (1 day = $26k)
  • $23k 4th Engagement (1 day = $23k)
  • $18k 5th-10th Engagement (per day = $18k)

 

Assumptions:

  • You only work with the owner (jeff) so you are getting the very best every time
  • You are one of a select group (jeff typically averages five or less clients per year)
  • Typical cross-section for pre-transformation commitment levels is roughly 20-60-20.
  • 20% – “Let’s go”
  • 60% – “I’ll wait and see”
  • 20% – “It’ll never work”
  • Some industries, like Healthcare, may have a fourth layer of employees; in this case Physicians.

 

Questions…jeff.noel@me.com or 407-538-4341

 

 

__________

 

On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.

This website is about our home health. To leave this site to read today’s post on my mental attitude website, click here.

 

Categories
Rewards

The first sentence is very telling

Disney Institute blog post
Yesterday on Facebook.

 

If the above statistic is accurate and 70% actually fail, i’d like to offer an expert observation that is going to suggest a much higher percentage for cultural transformation.

It’s more like 99% that fail.

The difference in numbers is easy.

Organizational change is one thing.

Cultural transformation is entirely another.

A small percentage of people take up running, and stay with it for a few years.

An even smaller percentage take up running and run until they die.

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