What’s more important than culture? Note from a casual call with a friend a few days ago. i’ve always got a pen nearby. What’s more important than culture? Seriously, what? Convince me. • • • • • This website is about our HQ. To reflect on today’s post about our MIND, click here. By jeff noel Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites. View all of jeff noel's posts.