What Do You Know?

WordCamp.Phx
WordCamp.Phx

Ever wonder why some people or businesses behave or sound a certain way on the Internet?

There is a simple explanation for this. But most people are clueless.  And that’s okay.  You can’t know everything.

So, you want to know a secret?  The reason they do this?

SEO.  Search Engine Optimization.

It’s such an over-hyped catch-phrase that it almost doesn’t mean anything in today’s world.

The catch-phrase doesn’t, but the outcome does. It’s a strategic, competitive advantage.

The redundant use of important keywords.  In the title, body and tags is what baits search engines like Google, Yahoo, Bing and others, to move what you post higher on their search pages.

Here’s another little secret.  If you ain’t on the first page, you’re disadvantaged.

You know who ends up on the first page on Google, Yahoo, and Bing?

The people who work the hardest.

jeff noel and Search Engines

jeff noel and Search Engines.  SEO. Search engine optimization.  Google. Yahoo, Bing. Safari. Firefox. Internet Explorer. Mozilla.  There are a ton of search engines out there.

Mostly, I use Google.  Why?  Google is the most recognized, and Google dominates search engine traffic.

Meeting with a fellow writer yesterday, he was using Yahoo. He told me that jungle jeff and Lane 8 we’re number one on the Yahoo search engine.  I didn’t believe him until he did the jungle jeff and lane 8 Yahoo searches.

Amazing.  Even more amazing, or maybe more interesting, was that on Yahoo, jeffnoel.org ranked higher than jeffnoel.com.  Not sure how that is possible.  And at this point in the journey, there are bigger challenges to worry about.

Do you have a decent prioritization matrix to handle cool distractions?  I do, but it only works about half the time.  🙂