What Do You Know?

WordCamp.Phx
WordCamp.Phx

Ever wonder why some people or businesses behave or sound a certain way on the Internet?

There is a simple explanation for this. But most people are clueless.  And that’s okay.  You can’t know everything.

So, you want to know a secret?  The reason they do this?

SEO.  Search Engine Optimization.

It’s such an over-hyped catch-phrase that it almost doesn’t mean anything in today’s world.

The catch-phrase doesn’t, but the outcome does. It’s a strategic, competitive advantage.

The redundant use of important keywords.  In the title, body and tags is what baits search engines like Google, Yahoo, Bing and others, to move what you post higher on their search pages.

Here’s another little secret.  If you ain’t on the first page, you’re disadvantaged.

You know who ends up on the first page on Google, Yahoo, and Bing?

The people who work the hardest.